5 Key Insights on the State of the Boutique Fitness Industry in 2019

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BFS hit NYC last month for the second year in a row.  Offering the same insights we have come to expect from this conference, with a wealth of information on the state of the industry, the future of the boutique sector, and best practices for keeping your business at the forefront; BFS 2019 did not disappoint.

Before diving into thought provoking breakout sessions and illuminating panel discussions, BFS co-founder Julian Barnes shared five (5) key insights regarding the State of the Industry that are based upon the hundreds of conversations, meetings and surveys that BFS has conducted with boutique fitness studios located throughout North America.   

#1. Explosion in the Franchise Space

Julian dove into these insights by first addressing the explosion in the franchise space.  With the amount of fitness franchises developing and the rate at which the existing ones are growing, this is not a force that the small boutique fitness studio owner can ignore.  The most clear example of this explosion is Orangetheory which generated $1billion in system wide revenue in 2018, across their 1,100 studios in 49 states & 22 countries.

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