Ben is an experienced strategy, business development and multi-unit leader with operational DNA and a passion for building highly effective teams through talent development, process implementation and execution. He has served as President of Basecamp Fitness, a portfolio company of Self Esteem Brands (Anytime Fitness, Basecamp Fitness, The Bar Method, Waxing the City, Stronger U), since February 2020. Basecamp Fitness is a hyper-condensed, action-packed group fitness studio with 15+ locations across multiple states as well as 60+ franchised rights sold to date. Ben serves the company’s team members, franchisees and other stakeholders and their vision to deliver the most effective and efficient group fitness experience that fuels the fire inside members who tirelessly pursue the best version of themselves.
From 2017 to 2020, Ben was Sr. Director of Strategic Operations at 24 Hour Fitness. In his role, Ben led a team focused on creating, piloting, executing, and scaling transformational initiatives that generated organizational value and improved member engagement, including the design and launch of the 24GO mobile app with 1M+ active monthly users. Previously, Ben held general management and multiunit management roles with increasing span and responsibility at both 24-Hour Fitness and Extra Space Storage (NYSE: EXR). He has managed P&Ls of $40-50 million with a demonstrated record of accomplishment rebuilding a winning culture within an organization.
Ben is active in his local community and professional network, serving as an advisor to undergrad students and a volunteer youth coach. He has helped lead fundraising efforts for his alma mater, Colgate University, since 2020. Ben holds an MBA with specializations in Finance and Entrepreneurship from the University of California at Los Angeles (UCLA) and a bachelor’s degree from Colgate University. He was a Division I scholarship athlete at Colgate and played professional hockey prior to his business career.