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See How Your Business Stacks Up.

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Compare your key metrics - Know where you stand

Business Mini Assessment

Step 1 of 2

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Step 1 of 2

Tell us about yourself.

First name *

Last name *

Email address *

Country *

State

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Step 2 of 2

Tell us about your business.

Company name *

Primary business service *

Please specify your business service

Primary fitness modality

Please specify your fitness modality

Primary nutrition or weight-loss service

Please specify your nutrition or weight-loss service

Primary longevity or recovery service

Please specify your longevity or recovery service

Primary aesthetics or MedSpa service

Please specify your aesthetics or MedSpa service

Market category Terminology explained

Tier 1 City (High-Cost Major Metro)

Mid-Sized City (Population over 150,000 within city limits)

Small City / Suburban Area (Population under 150,000 within city limits)

Is your business currently profitable?

Profitable

At Breakeven

Below Profitable

What is your profit margin?

Less than 10%

Between 10-19%

20%-29%

30%-39%

Greater than 40%

How many new leads do you get per month?

Less than 10

10-25

26-50

50-99

100-149

More than 150

I do not know

Lead to first visit conversion rate

Less than 5%

5-10%

11-20%

21-30%

31%-50%

More than 50%

I do not know

First-time visitors returning for a second visit

Less than 5%

5-10%

11-20%

21-30%

31%-50%

More than 50%

I do not know

New client to membership or bigger package conversion

Less than 5%

5%-10%

11%-20%

21%-30%

31%-50%

More than 50%

I do not know

Do you offer recurring memberships / auto-renew packages?

Yes

No

Monthly churn rate

Less than 5%

5-10%

11-20%

21-30%

More than 30%

I do not know

Average member lifetime

Less than 6 months

6-12 months

12-18 months

18-24 months

More than 2 years

I do not know

✓

Thank you for your submission.

We're still gathering industry data to build your BFS Scorecard. As soon as we have enough responses, we'll email your personalized scorecard to you.

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