The Sweat & Equity Show
The Hidden Cost of Staying Invisible as a Founder
What if the biggest thing holding your business back isn't your marketing, your pricing, or your competition—but the way you're thinking about growth? Building a successful fitness or wellness business isn't just about delivering incredible results. It's about learning to think like an owner, making decisions with intention, and recognizing that sustainable growth requires a different mindset than simply being great at your craft. In this conversation, Ariel Belgrave sits down with Julian Barnes, Co-Founder and CEO of the BFS Network, to unpack what separates businesses that survive from those that truly scale. From pricing and partnerships to leadership, networking, delegation, and long-term planning, Julian shares the realities founders often don't hear until they've learned them the hard way.
July 24, 2026
The Owner Seat Podcast
The Truth About Scaling Fitness & Beauty Chains with Julian Barnes
This episode is about how to scale a multi-location brand without becoming the bottleneck, with an advisor who has spent eight-plus years in closed-door rooms watching exactly where it breaks and what buyers do once a brand goes to market. On The Owner Seat Podcast, host Albert Ramos sits down with Julian Barnes, Co-Founder and CEO of The BFS Network and one of the most connected advisors to founder-led fitness, wellness, and beauty brands, and goes behind the operator seat:
June 15, 2026
OPUS PODCAST with Rachael Nemeth
EP21: Why People and Systems Are the Real Growth Bottleneck in Fitness
Julian Barnes, Co-Founder and CEO of BFS Network, joins Rachael Nemeth to unpack what’s happening across the boutique fitness industry and why many of the challenges operators think are unique are actually shared by almost everyone trying to scale. With visibility across thousands of fitness, wellness, and self-care businesses, Julian brings a perspective few operators get to see.
June 06, 2026
Escape Fitness
AI vs HI: The Future of Fitness Isn’t What You Think
A conversation recorded at HFA 2026
March 08, 2026
Offering Tree
Pricing with Confidence: What 300+ Studios Reveal About 2026
In this webinar, gain a clear understanding of real industry pricing trends, a framework for evaluating your own pricing strategy, and confidence in your decisions for 2026.
January 06, 2026
Studio CEO Podcast
Why Most Yoga Studios Stay Stuck at 1–9% Profit (And What the Data Says to Do Instead)
We sit down with Julian Barnes, to unpack what actual industry data reveals about profitability in yoga, Pilates, and boutique fitness studios, and what studio owners need to stop guessing about immediately.
December 16, 2025
Business for Unicorns Podcast
Find, Enroll, Retain: The Simple Framework Behind Profitable Gyms
A conversation between Julian Barnes and host Michal Keeler
December 12, 2025
Well, Well, Well Podcast
Wellness & Industry Data with Julian Barnes
If you’ve ever thought, “I love what I do, but this has to make more money,” this is your playbook episode
December 04, 2025
Polestar Pilates Podcast
Pilates Hour #262 - The Future of Pilates
Join Dr. Brent in conversation with Julian Barnes, CEO and founder of the BFS Network, the leading research and growth hub for boutique fitness and Pilates studios. Together, they’ll explore the latest industry trends, data insights, and why the future of our profession is brighter than ever.
November 22, 2025
Pilates Business Podcast
Small Studio, Big Profit: What the BFS Pilates Industry Report Reveals About Top-Performing Studios
They dive into what truly separates high-performing Pilates studios from the rest, including how smaller spaces, premium pricing, and dedicated management drive consistent growth and strong margins with Julian B.
November 17, 2025
Fitness Business Asia
What makes a 20% profit boutique studio: Julian Barnes of BFS Network
with Jack Thompson & Julian Barnes
September 14, 2025
Pilates Bridge
How Profitable Pilates Studios Operate: BFS Network Industry Report
If you run a Pilates studio, this video is your data-driven blueprint for growing a profitable business.You’ll see exactly what the most successful Pilates studios are doing, based on real data from Julian Barnes & the BFS Network’s 2024 Industry Report, which analyzed nearly 400 studios.
July 18, 2025
Gym Owners Fitness Business Podcast With Mel Tempest.
Episode # 252 with Julian Barnes
Key insights and current fitness industry trends that help owners and executives manage their businesses and drive profitability.
July 08, 2025
Fit Tech Council
Accelerating Growth In Boutique Fitness With Julian Barnes
In this episode of the Fitness + Technology Podcast, host BryanORourke is joined by Julian Barnes, Co-Founder and CEO of @thebfsnetwork a market intelligence and growth accelerator for beauty, fitness, and self-care businesses. In his role, Julian serves as a strategic growth advisor, helping BFS members enhance profitability and scale smarter.
June 30, 2025
Club Solutions
Inside the 2024 BFS State of the Industry Report
Julian Barnes, the co-founder and CEO of the BFS Network, joined editor Taylor Gabhart to discuss the 2024 BFS State of the Industry Report, he brought a powerful message: profitability in the boutique fitness industry is both achievable and increasingly common, if operators stick to proven business practices.
June 03, 2025
Escape Fitness
Boutique Fitness Studio Report | Winners vs. Losers | Julian Barnes of BFS
Julian unpacks critical trends shaping boutique fitness—like the explosive growth of Pilates studios, the impact of tariffs on equipment pricing, and the secrets behind the most profitable studios.
June 01, 2025
The Future of Fitness Podcast
Power Moves: Julian Barnes - BFS 2024 State of The Industry Report
Drawing from BFS's latest annual report, Julian shares data-driven strategies that gym owners can use to improve profitability, streamline operations, and build sustainable businesses. The conversation covers everything from fundamental KPIs to surprising trends that challenge conventional wisdom in the fitness space.
May 24, 2025
HALO Talks
Fast Break: Julian Barnes and the The BFS Network State of the Industry 2024 Report
Key takeaways every studio owner or industry investor should know
May 08, 2025