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Profit Engineering: Building a Business Designed to Perform
Dave Crisalli will explore Profit Engineering: the discipline of designing profitability into the business rather than expecting it to follow growth. Drawing from decades of experience building and leading multi-location businesses, Dave will discuss how leaders can establish clear performance expectations, use financial and operational data to understand where the business is working or falling short, and create greater accountability across locations.
Dave Crisalli
Former CEO Massage Envy
Thursday, October 29, 2026
10:00 AM EST